AI Trends and Innovation in the CPG Industry
The consumer-packaged goods (CPG) industry, like most industries, is a constant iteration of itself with mostly subtle changes throughout history as a means of enhancing competitive advantage, adapting to macro and micro changes, and reflecting the introduction of new sub-industries and product types. This report serves to identify and provide deeper insights on the primary use cases for AI within CPG, focusing on Data Processing, Forecasting, Analytics, and Scenario Simulations.